Articles

All the musings, views and comments of the writers and his friends are presented here!

  • Killing your ad with poor music

    Killing your ad with poor music

    Some movies have great soundtracks which help to them to sell well, especially the snippets of video and soundtracks used in the trailers. Great soundtrack can save a “so-so” movie Some movies on the other hand are very “forgettable” if not for their soundtracks. The classic example is 2001 – A Space Odyssey. The soundtrack,…


  • Can you learn to be innovative & creative?

    Can you learn to be innovative & creative?

    The management guru, Peter Druker (1909 -2005) said, “Innovation is the specific instrument of entrepreneurship. The act that endows resources with a new capacity to create wealth”. I wonder how many entrepreneurs practice what Drucker’s had preached. Many think that innovation and creativity are confined to the “creative people”, like those who design your logo.…


  • Discrimination against the small guy on the Internet?

    Discrimination against the small guy on the Internet?

    The first time I heard of the term, “Internet Neutrality” I did not understand its  true meaning. After all the Internet is supposed to be the disruptive technology that have brought equality to users. Anyone now can publish without the need of being tied to a newspaper, magazine or a publisher. Freedom of expression is still…


  • How much of our lives revolve around the internet?

    How much of our lives revolve around the internet?

    Two days ago when I woke up in the morning, after all the chores and usual morning exercises, I dutifully switched on the laptop. The internet speed was snail pace at first, then it drop to a crawl and virtually “died” within 5 minutes. At first I thought it must have been my broadband router…


  • Scholarships to study in US ivy league for China’s poor: why this is great?

    Scholarships to study in US ivy league for China’s poor: why this is great?

    US $100 million education fund to send China’s poor high achievers to Ivy League schools in the USA.