Tag: social media marketing

All your customers are entitled to quality customer service

All your customers, regardless of their spending budget, expect and deserve good quality and prompt customer service, if you fail to provide this, they can always vote with their feet.

Negative comments on social media ain’t that bad

A recent posting by a social media marketer, Praveen Inbarajan on Linkedin describeed a scenario where a Indian cab company’s Facebook promo advertisement was bringing more than the cab company, TaxiForSure (TFS) bargained for: a deluge of negative comments. Inbarajan went on to give a commentary on some of the more vocal feedback provided by Facebook users whom  the promo advertisement had targeted with good precision. While I agree with Inbarajan’s interpretation of the grouses of the respondents to TFS’s post, I[…]